Paraben-free baby shampoo and bath wash: Bath time is an important part of your baby’s daily routine and it’s recommended that you incorporate this essential skincare step after your baby naturally sheds their nutrient-rich vernix or 24 hours after birth. It’s best to start with sponge baths until the umbilical cord falls off, but then you can begin using a fragrance-free baby shampoo and baby body wash with ingredients like ceramides. Pediatric dermatologists agree that a baby body wash and shampoo for baby that is soap-free, pH balanced and enhanced with ceramides is beneficial for cleansing baby’s skin without disrupting the skin barrier. CeraVe Baby Wash & Shampoo was developed with pediatric dermatologists to gently cleanse your baby’s skin and hair with a tear-free, gentle lather that helps make bath time easy and fun. Our gentle baby body wash and baby shampoo is designed to not disrupt baby’s thinner, delicate, skin barrier by combining a fragrance-free, soap-free, tear-free formula with three essential ceramides that leaves skin feeling soft and soothed. Enhanced with hyaluronic acid, vitamin E and three essential ceramides, CeraVe Baby Wash & Shampoo gently cleanses for clean, nourished-looking skin. Benefits:Developed with pediatric dermatologists, this tear-free, non-irritating baby body wash and baby shampoo is gentle on baby's delicate skin while helping to maintain the skin’s developing protective barrierMild body wash and shampoo for baby creates a mild foam as you lather it into skin and rinses clean with no residue to leaving skin feeling hydrated and fresh without stripping essential moistureCeramides Help restore and maintain the skin’s natural barrierHyaluronic acid Helps retain the skin’s natural moisture all dayVitamin E Provides soothing and moisturizing benefitsFormula is free of parabens, phthalates, sulfates, dyes and fragranceAccepted by the National Eczema Association Download